There are a lot of impressive looking pastries being sold in Japan. They're like beautiful little trinkets, but a lot of them are pretty flavorless. I'm told time and again by Japanese people that they like subtle flavors, and I think the cake shops reflect this preference. I'm not just talking about a lack of sugar, but also a lack of strong chocolate, strawberry, coffee, etc. flavors in cakes.
I won't miss the gorgeous cakes which usually let me down in the flavor department (and cost a fair amount).
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My wife has a (japanese lady) friend who can make incredibly good cakes. I generally avoid even looking at these places as even the sight of the stuff they make causes an instant sense of disappointment.
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